Nvidia got gamers' hearts fluttering on Friday when the company unveiled its incredible new GeForce GTX 1080 and GTX 1070 graphics cards. As part of the event, Nvidia brought game developer id Software onto the stage to show off its upcoming Doom title running on a 1080 - and hitting 200 fps.

PC Gamer caught the demonstration on video. The game is running using Vulkan, the low-overhead API developed by the Khronos group that lets developers take advantage of the GPU in conjunction with several CPU cores.

While the projector is limited to 1080p, the game's settings are pumped up to ultra. The team has V-Sync turned on for the first couple of minutes, which keeps the frame rate at a solid 60 fps. At around the 1 minute 50 second mark V-Sync is switched off, and if you look at the counter in the top right corner, you'll see the fps increase to around 170 - 200.

Id's developers said they're still trying to fix some graphical issues with the game's engine that appear when Doom reaches 200 fps, which they "weren't able to detect until they had the performance of the GTX 1080."

Doom will launch with OpenGL support this Friday, and will receive a Vulkan support update soon after.

Nvidia boasts that the GTX 1080 is "a whole lot faster" than the Titan X, and is even faster than two GTX 980s in SLI, while consuming a lot less power. With this kind of performance, don't be surprised to see the Pascal-based cards become two of the best-selling GPUs Nvidia has ever produced.

Doom launches at 12 AM EST on Friday May 13. The GTX 1080 will be available worldwide from May 27 for $599, or $699 for the "Founder's Edition." The GTX 1070 will follow on June 10 for $379, with the Founder's Edition costing $449.